Generational Giving

I know, I know – we are within weeks of the end of the calendar year (and fiscal year for some). No one has time to review the latest giving reports and statistics to see how their organizations size up with the current trends. Instead, I’d like to share an interesting infographic created by the Blackbaud Institute that provides a quick and easy snapshot of generational giving in the U.S.

Take a break from checking those online donations, writing holiday cards, making follow-up phone calls, and of course opening the piles and piles of direct mail responses you received in the mail to view Blackbaud’s The Next Generation of American Giving report that includes Millennials, Generation X, Baby Boomers, Matures, and even a glimpse into Generation Z. (A full report is also available.)

Happy reading and best wishes for a terrific end of the year!

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